Rachel Adler is a senior marketing communications executive with 17+ years of experience leading global brand, PR, social media, and influencer strategies that drive measurable business results. She has managed high-performing teams across Beauty Industry Group, Cynosure, and Peter Thomas Roth, developing integrated campaigns that strengthened brand equity, expanded digital presence, and delivered consistent ROI across channels.
Career highlights include generating $6M in incremental annual revenue through ambassador programs at Beauty Industry Group, expanding Cynosure’s social presence by 382% in one year, and growing Peter Thomas Roth’s Instagram following by 120K+ in 12 months. She brings expertise in scaling influencer networks, optimizing reporting frameworks, and leading global campaigns that elevate visibility with both consumers and retail partners. Her focus is building communications strategies that not only tell a compelling story but also accelerate growth and long-term brand performance.
